Last week, Househappy participated as a Start Up Alley exhibitor at Inman News’ Real Estate Connect conference. Here are 5 takeaways from my first trip to Real Estate Connect:
1. “Partnerships” seemed to be one of the overriding themes throughout the conference. Nikki Field from Sotheby’s International Realty demonstrated this best during a panel discussion when she talked about “teams, partnerships, and alliances” and how they can ultimately help a broker or agent sell real estate. More and more, I am seeing real estate professionals embrace this concept and implement it in their daily business with great success.
2. Another trend I heard repeated was the importance of brokers/agents learning to think globally. A significant number of real estate professionals understand the power of advertising their listings to a global market––according to one broker, 73% of their sales last year came from international buyers.
3. Inman’s CEO Summit was one of my favorite experiences at Real Estate Connect. It’s unusual to find a forum in which the heads of industry can come together in such an intimate setting. Not only were there great presentations (including one from The New York Times own Andrew Sorkin), but there was also a cocktail hour immediately following which fostered even better connections within the group. (Plus, as an appreciator of design and architecture, I truly enjoyed getting to check out The New York Times building first hand––see pics below).
4. One of the recurring topics in the real estate industry is leveraging new and relevant tech advances; Start Up Alley provides an opportunity for brokers and agents to preview these options. As an exhibitor, we couldn’t have asked for a better venue in which to introduce Househappy.
5. Overall, a week at Real Estate Connect reinforced my belief that Inman News is vital to the real estate industry. Inman regularly produces forward-thinking content that attracts a high level crowd to their events. To keep the industry moving forward, we need people to continue to address the big issues; Real Estate Connect provides a venue for real estate professionals to discuss relevant topics and encourage each other to push the status quo.
Were you at Real Estate Connect NYC? I’d love to hear what you learned or what your favorite part was! Comment or tweet us @househappyinc.
Also, check out some of the photos from our trip below.
All the best,
Founder & CEO